Before opening the campaign manager, you need the direct URL to the opportunity — the exact page a student should land on after clicking the link.
What is the destination URL? It's the public link to the opportunity — a company's careers page, an application form, or a Knock listing. Copy it from your browser's address bar.
🔒 absa.co.za/careers/grad-programme-2025
ABSA Grad Programme 2025
Applications open for the 2025 Graduate Programme across Finance, Technology and Operations.
Apply Now
Before you continue
I have the opportunity URL copied from my browser
e.g. https://absa.co.za/careers/grad-programme-2025
The URL goes directly to the opportunity — not a homepage or login page
The page is publicly accessible — students can open it without logging in
Step 1 of 5
2
Open & Log Into Campaign Manager
The campaign manager is a private internal tool. Only the Knock team can access it.
URL:go.knocktalent.co.za — bookmark this. You'll use it every time you post an opportunity.
🔒 go.knocktalent.co.za
Knock Intelligence
Team Access
Enter the Knock team password to continue.
Password
••••••••
Continue
Before you continue
I've opened go.knocktalent.co.za in my browser
I've entered the team password and the campaign manager is visible
Step 2 of 5
3
Fill In the Campaign Details
Every field matters — they feed directly into the analytics. Consistent naming is critical so the data stays clean.
🔒 go.knocktalent.co.za
Organisation
absa
Opportunity URL
absa.co.za/careers/grad-2025
Group Name
wits_commerce
Channel
whatsapp ▾
Wave
wave1_core
The short link code is built from your inputs: org + university + wave number → absa-wits-wave1
Field
Format
Example
Notes
Organisation
orgname
absastandard_bank
Lowercase, underscores for spaces
Group Name
university_faculty
wits_commerceuct_engineering
University: wits, uct, stellenbosch, uj, up
Channel
dropdown
whatsappwebapppersonal
Select from the dropdown — never type manually
Wave
wave#_type
wave1_corewave2_follow
core = first post · follow = reminder · final = last call
Before you continue
Organisation is lowercase with underscores — no capitals or special characters
Group name follows the format: university_faculty
e.g. wits_commerce, uct_engineering, stellenbosch_law
Channel is selected from the dropdown — not typed in
Wave follows wave#_type format and has not been reused for a different opportunity
Step 3 of 5
4
Generate & Copy Your Link
Once all fields are filled, click Generate. The short link is created instantly and auto-copied to your clipboard.
🔒 go.knocktalent.co.za
Generate
go.knocktalent.co.za/absa-wits-wave1Copied ✓
Link is now in your clipboard — the form clears automatically
The link is already copied. You don't need to manually select and copy — it's done automatically the moment it generates. Head straight to WhatsApp and paste.
Check the campaigns table below the form. Your new link should appear as the first row with 0 clicks. If it doesn't appear, hit Refresh.
Before you continue
I clicked Generate and the purple link appeared below the form
The short link code matches the format — org-university-wave#
e.g. absa-wits-wave1
The new campaign row is visible in the table below with 0 clicks
Step 4 of 5
5
Post to the WhatsApp Group
Open the correct group, paste your link, and add a short message. Keep it concise — students scroll fast.
Wits Commerce 2025 — Knock
🚀 ABSA Grad Programme 2025
ABSA's graduate programme is now open. Applications close 31 July — limited spots available.
Who it's for:
Final-year students in Commerce, Finance or Accounting.
go.knocktalent.co.za/absa-wits-wave1
09:14 ✓✓
Keep the message short. One line of context, who it's for, and the link. Students don't read long messages in group chats.
Final checks
I've opened the correct WhatsApp group for this campaign
I've pasted the short link and verified it looks correct before sending
The message includes who the opportunity is for
I've sent the message and can see clicks starting to appear in the campaign table
Step 5 of 5
🎉
Campaign live.
The link is out, PostHog is tracking every click, and the campaigns table will update in real time.
Come back to go.knocktalent.co.za at any time to check how the campaign is performing.